Gardener shaping shrubs with a hedge trimmer in a well-kept garden

Industry

Horticulture marketing

Online marketing, ads, SEO and AI solutions for gardeners, garden maintenance companies and irrigation specialists – so you get more clients and a stronger online presence.

  • Specialised in horticulture businesses
  • Ready-to-buy enquiries
  • Campaigns timed to the season
  • Fixed monthly fee, no commission
4.8 · 52 client reviews

Why us?

Why choose us for horticulture marketing?

We work specifically for horticulture businesses: landscapers, gardeners and nurseries, with domestic and international marketing experience. Request a quote and let's work together towards more orders!

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  1. Specialised in horticulture

    We understand the gardening season, the world of phone enquiries and the fact that garden owners choose a professional based on previous work and reviews.

  2. Ready-to-buy leads, not just clicks

    We narrow campaigns down to the area you serve and your most profitable services, so the enquiries you receive turn into jobs.

  3. Fixed monthly fee, no commission or hidden costs

    We don't take a commission on your ad spend, so our interest is in making your campaigns bring in orders. What you see in the quote is what you pay.

  4. We track calls and enquiries

    We set up tracking for phone calls and enquiries, so you can see which channel brings in work and follow it in real time on the dashboard.

Who do we help?

Horticulture marketing for every part of the green sector

A landscaper, a tree nursery and a tree felling business need very different marketing to win work. That's why we tailor the strategy to the type of service, the client base and the season.

Landscapers and garden designers

In landscaping, each project is high-value, and clients decide based on previous work and reviews. With a striking project gallery, project pages, Google Ads optimised for enquiries and local SEO, we bring in enquiries that turn into real orders.

  • Project gallery and before-and-after project pages
  • Targeting “landscaping + town” searches
  • Enquiry form with photo upload
  • Winter campaign to pre-book spring projects

Garden maintenance and gardening services

In garden maintenance, the most valuable client is one who signs up for the whole year. With a page optimised for local searches, a Google Maps presence, review collection and offers that encourage annual contracts, we build a stable, recurring client base.

  • Google Business Profile and the towns you serve
  • Promoting annual garden maintenance packages
  • Review collection with a Google review card
  • Call-optimised local ads

Irrigation technology and irrigation system installation

Most people plan an automatic irrigation system in spring, while autumn brings winterising and servicing. With campaigns timed to the installation season, expert content that answers common questions and promotion of servicing and winterising, we spread the work across the whole year.

  • Spring installation campaigns
  • Promoting autumn winterising and spring start-up
  • Expert knowledge base (e.g. “how much does automatic irrigation cost”)
  • AI optimisation: appearing in ChatGPT answers

Tree nurseries and ornamental plant nurseries

At tree nurseries and ornamental plant nurseries, shoppers search by plant variety and planting season, while landscapers buy in larger quantities. We reach both groups of buyers with pages for each plant, campaigns timed to the planting season, an online store and B2B offers.

  • SEO for plant and variety pages
  • Campaigns timed to the spring and autumn planting seasons
  • Online store and online pre-ordering
  • B2B wholesale offers for landscapers

Garden centres and plant online stores

For a garden online store, the season and the product feed determine sales: seeds and seedlings in spring, bulbs and winter protection in autumn. We grow online sales with Google Shopping campaigns, a properly set-up Merchant Center account, seasonal category pages and newsletters.

  • Google Shopping and Merchant Center feed optimisation
  • Seasonal category and product page SEO
  • Newsletters with gardening tasks and offers
  • Online store creation and migration to UNAS

Tree felling, tree cutting and arborist services

For tree felling, clients often search urgently – after a storm or when a tree is dangerous – and reliability matters most. By targeting urgent and local searches, with call-optimised ads and content that emphasises safety and equipment, we bring in fast enquiries.

  • Targeting “tree felling + town” and urgent searches
  • Call-optimised Google Ads
  • Work videos and showcasing your equipment
  • Promoting reviews and insurance cover

Grounds maintenance for companies and residential buildings

For grounds maintenance at residential buildings, office parks, companies and institutions, the decision-maker is a building manager, facility manager or buyer. We reach them with B2B lead generation, reference pages and targeted outreach, for high-value, long-term contracts.

  • B2B landing pages for residential buildings and companies
  • LinkedIn and Google ads for decision-makers
  • References and case studies
  • Enquiry and call tracking

Paving, garden hardscaping and pool construction

For paving, terrace building and pool construction, projects are high-value and contractors are booked months in advance. We fill your calendar with before-and-after project pages, enquiry-optimised campaigns and pre-season booking collection.

  • Before-and-after project pages and gallery
  • Google Ads optimised for enquiries
  • Pre-season booking campaigns
  • Price calculator or quick enquiry form

Packages

Full-service horticulture marketing

Online marketing solutions that bring in orders. The exact quote depends on the area you serve, your services and the advertising platforms.

Growth package

Google/Meta PPC management and ongoing SEO/AI optimisation

  • Monthly Google and Meta Ads management
  • Advanced conversion tracking, ongoing optimisation
  • 5 hours of SEO/AI optimisation per month
  • Free PPC/SEO dashboard
  • 1 hour of consultation per month
Request a quote

Outsourced marketing

For ad spend above HUF 3 million per month

  • Monthly Google and Meta Ads management
  • 10+ hours of SEO/AI optimisation per month
  • Dedicated senior capacity
  • Server-side tracking setup
  • Conversion rate optimisation (CRO) and feed optimisation
  • Social media management and email marketing
  • Free PPC/SEO dashboard, monthly report and meeting
Request a quote

Services

Our horticulture marketing services

If you don't need a full package, you can also choose individual services.

  • Website creation

    A modern, fast, trust-building website with a project gallery and enquiry form – in as little as 1 week.

  • Horticulture SEO and AI optimisation

    Audit and SEO strategy, technical and content SEO, optimisation for Google Maps and ChatGPT answers. 5–10 hours per month.

  • PPC management

    Google and Facebook ads narrowed down to the area you serve – optimised for calls and enquiries.

  • Social media management

    Facebook and Instagram: photos of your work, before-and-after posts and gardening tips, based on a monthly content calendar.

  • Influencer marketing

    With garden and home content creators: full campaign management with measurable results.

  • Google review card

    When the job is handed over, the client leaves a review with a single tap on the NFC and QR code card – more reviews, better Maps ranking.

  • Email marketing

    Seasonal reminders (pruning, winterising, spring start-up) and offers, so your clients order again.

  • AI chatbot for enquiries

    Answers prospects' questions 24 hours a day and collects the details needed for a quote – so you don't have to answer the phone while you're working.

  • Tracking and analytics

    GA4 and conversion tracking: we track calls, enquiries and which channel brings in orders.

References

Horticulture businesses we have worked for

Home page of the Bioritmus Kertészet plant online store
Bioritmus Kertészet Garden centre and plant online store
Home page of the Csodasövény hedge plant online store
Csodasövény Hedge plant online store
Home page of the Luki Kertbarát garden machinery online store
Luki Kertbarát Garden machinery shop and service centre, Nagykanizsa
Website of the Relax Garden landscaping company
Relax Garden Garden design, landscaping and garden maintenance

Client reviews

What the people we have worked with say

Reviews translated from Hungarian.

4.8 52 reviews on Trustindex

We worked with the AdOps agency on configuring a GA4 account, setting up a GTM account and setting up conversion tracking in our ad account. Zoltan paid attention to every detail […] At the end of the project we also received full documentation + a short training session on Google Ads. I wholeheartedly recommend them to anyone who wants fast and accurate work!

Biro Anita GA4 and GTM setup · September 2026

After more than a year and several hundred thousand forints spent, I found Csentes Zoltán and AdOps, who were finally able to help us with a Google Misrepresentation problem. […] after more than a year, our online store can finally operate fully. I can only recommend them to everyone!

Rácz Zoltán Merchant Center error fixing · August 2026

A professional and very helpful approach, thorough, precise and fast work. I can only recommend them. I will definitely be a returning client.

Schafarek István August 2026

A well-prepared, professional team, I can only recommend them. They delivered every request in line with our ideas, on very short deadlines. I am very satisfied with their work.

Illés Genye May 2026

The guys did fast and professional work when migrating my online store. They were also very flexible and carried out the switchover at the optimal time, and it went smoothly. I recommend them to everyone!

Lovas Attila Online store migration · January 2026

We started working together about a month ago. A lot has already been improved on our website, and in our company's digital presence in general. From the very beginning we have been able to work with a fair and professional team.

Kemsei Krisztián August 2025

FAQ

Frequently asked questions about horticulture marketing

Can't find the answer? Email us at hello@ad-ops.hu or call us on +36 70 784 6000.

Which businesses is the service available for?

Landscapers and garden designers, garden maintenance companies, irrigation specialists, tree nurseries, garden centres, garden online stores, arborists, paving contractors and any business working in grounds maintenance that wants more enquiries.

How do you help bring in more clients?

We increase the number of incoming enquiries with targeted Google Ads campaigns, Facebook ads, SEO, Google Maps optimisation and effective enquiry processes. The focus is on genuine, ready-to-buy leads.

How can my horticulture business reach the top of Google Maps?

Ranking depends mainly on how complete your Google Business Profile is (services, service area, photos of your work), the number and freshness of your reviews, and the local SEO of your website. We sort out your Business Profile, ask for a review when the job is handed over – for example with a Google review card – and optimise your website for each service and town.

When will I see results?

Ads can bring more enquiries within the first few weeks, and during peak season the growth can be even more striking. SEO is a longer-term investment that pays off over a few months.

Is it only worth marketing during the season?

No – quite the opposite! It's worth starting to prepare for the spring–summer season months in advance: SEO takes time, and clients plan larger landscaping projects during the winter months. That way, most of the work arrives when demand peaks.

Do you also build websites?

Yes, we build modern, fast, trust-building websites for landscapers and horticulture businesses, with a project gallery and an enquiry form. The goal is a system that brings in enquiries consistently.

Do you work with smaller companies too?

Yes, we work with self-employed gardeners and larger landscaping teams alike, and we always tailor the packages to the size of the business. For example, we include a free website with the Growth package if you sign up for a year.

How much does horticulture marketing cost?

The price depends on the area you serve, the competition, the number of campaigns and your seasonal goals. Request a quote and we will put together the package that best suits your business. We work for a fixed monthly fee and charge no commission on ad spend.

Contact

Let's work together!

Tell us how we can help, and we will get back to you with a tailored proposal.

Company name
AdOps Digital Kft.
Company reg. no.
01-09-412668
Tax number
32219850-2-43
Registered office
Nagytétényi út 180–196, 1223 Budapest, Hungary
4.8 · 52 client reviews

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